Instagram Video Specifications
View and verify Instagram video specifications and requirements.
Feed Posts
Aspect Ratio: 1:1 (1080x1080) or 4:5 (1080x1350)
Resolution: Minimum 320x320, Recommended 1080x1080
File Size: Max 4GB
Duration: 3 seconds to 60 minutes
Format: MP4 or MOV
Codec: H.264 recommended
Frame Rate: 23-60 fps
Bitrate: 3.5-5 Mbps (1080p)
Stories
Aspect Ratio: 9:16 (1080x1920)
Resolution: Minimum 360x640, Recommended 1080x1920
File Size: Max 250MB
Duration: 1 second to 60 seconds
Format: MP4 or MOV
Codec: H.264 recommended
Frame Rate: 30 fps recommended
Bitrate: 3-5 Mbps
IGTV
Aspect Ratio: 16:9 (1920x1080) or 9:16 (1080x1920)
Resolution: Minimum 720p, Recommended 1080p or 4K
File Size: Max 650MB for 10min, 3.6GB for 60min
Duration: 1 minute to 60 minutes
Format: MP4 or MOV
Codec: H.264 or H.265
Frame Rate: 30-60 fps
Bitrate: 8-15 Mbps (1080p)
Best Practices
- Use H.264 codec for maximum compatibility
- AAC audio codec at 128kbps or higher
- Keep videos under 60 seconds for better engagement
- Use square (1:1) or portrait (4:5) for feed posts
- Add captions for accessibility and engagement